Lim Hwee Peng is an experienced and highly qualified International Wine Specialist and the founder of WineCraf Marketing and Services, an independent organsation that consults and coaches the trade wine market. Lim is also an esteemed wine judge at international wine competitions such as Cata d’Or, Michelangelo International Wine Show, the Royal Melbourne Wine Show, McLaren Vale Wine Show, Margaret River Wine Show 2011, VERITAS and at the 20th VinItaly International Wine Competition.

With a genuine passion for wine journalism, Lim has been rewarded with two World Gourmet Summit Awards of Excellence; Regional Wine Article of the Year Awards in 2002 and 2003. These days, he continues his wine writing journey as a contributing wine editor at Cuisine & Wine Asia, a bi-monthly food and wine trade publication, as well as at his wine blog drinkgoodwines.com. Lim was also the honorary recipient (and first South East Asian) of the inaugural Australia Landmark Wine Tutorial Scholarship held in Barossa Valley, Australia in June 2009.